News

Lagardère Active Enterprises has announced a partnership between Delta Galil U.K. and ELLE for a line of intimate apparel. The partnership was created by brand extension agency three60brands. It sees Delta Galil become ELLE’s exclusive licensee for lingerie, loungewear and swimwear. The apparel maker has plans...

Lagardère Active Enterprises has partnered with Brand Machine Group for a line of children’s clothing inspired by the ELLE brand. Brand Machine’s ELLE kidswear collection will be launched throughout Europe at various retail and independent partners. Products in the line will be for children ages 0...

Lagardère Active and Kohl's have entered into a multi-year licensing deal to expand the retailer's Elle-branded lifestyle products into a range of home décor, inspired by its sister publication Elle Decor. This is the first retail partnership for the Elle Decor brand. The exclusive Elle Decor range...

FOR NEARLY 75 years, ELLE has been making content for women, by women. An innovator in media, ELLE magazine was founded in 1945 by Hélène Lazareff, a Russian-born, Paris-raised journalist. At the time, Paris was ravaged by war, and perhaps that's why Lazareff's mission struck a chord–ELLE sought to give its...

Elle magazine and Ruyi Design and Manufacture have partnered to launch a line of Elle soft and cold-weather accessories later this year.  Ruyi will join forces with Elle’s in-house team to create the new collection of accessories. The line will include mufflers, scarves, hats, caps, wraps and gloves.   “At Elle, we take a great pride in designing products...

David Carpenter 

It’s all about the experience. Whether it’s the Museum of Ice Cream or a pop-up shop in Venice Beach, consumers love to touch, smell, taste and fully immerse themselves in products. The department store Sharper Image pulled that off masterfully in the 1990s with cutting-edge electronics displays, and more recently footwear maker Timberland created a full-on terrarium experience inside their store in Manhattan. And later this year, fashion icon Tyra Banks has plans to open a modeling theme park called Modelland to bring the catwalk to the mall masses.

CURA AND SELECT BRING CANNABIS TO CULTURE WITH THREE INNOVATIVE SXSW™ ACTIVATIONS EVENTS SHOWCASE PEOPLE, PRODUCT AND INNOVATION WITH FADER FORT, CANNABIS NOW’S HEMP TODAY ACTIVATION AND LEAFLY’S CANNABUSINESS TRACK PORTLAND, Ore.–(BUSINESS WIRE)–Cura, one of the world’s leading providers of cannabis oil, today announces three ways to...