Value creation. That’s important here to us at Miramar Brands Group, Inc. (“MBGI”). MBGI and its executives have been responsible for creating over $5 Billion in annual global retail sales for its clients.
And, as retail is clearly changing direction, being one of the first market segments to go online, we have not yet seen the mass shift to digital that has transformed financial services, transportation, hospitality, energy, and media. According to the U.S. Census Bureau’s Q1 statistics for 2017, only 8.5 percent of the nation’s retail sales were actually conducted online.
Europe holds the same percentage as a whole (though the U.K. and Germany are well ahead of this pace). Amazon accounts for 53 percent of that share, and most of the overall growth in the US retail sector.
Amazon has struggled to gain traction in China with a 1% online market share, as its Prime subscription offerings and mobile app don’t appeal to consumers, and it faces fierce competition from incumbent titans. Alibaba’s dominance in the China online retail sector tracks almost in parallel to Amazon in the US, with a 47% market share thru 2016, according to the Wall Street Journal.
There is obviously still plenty of room for disruption in retail globally, but key players like Amazon and Alibaba are now shaping the world’s digital retail future — fueling trends that will define the new state of how we buy, sell and create brand value.
Welcome to the omnichannel retail world.
The numbers tell the story, we’re here 24/7 to lead your brand in new directions throughout the world.
Everything we do, we believe in challenging the status quo. We believe in thinking differently. The way we challenge the status quo is by encouraging brands, media companies, individuals, retailers, corporations, celebrities or entertainers to think and act differently about how they connect in our new global world. After all, today is all about how brands and retailers can keep up with needs of its customers and grow the base.
Miramar Brands Group, Inc. (‘MBGI”), headquartered in Pasadena, California, is all about the innovation and expansion of retail and consumer brands in today’s “Omnichanel” world. MBGI is a leading global, privately held independent brand management, licensing, consulting, celebrity and media marketing and design company.
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“ Globally, Miramar has been a key partner for us, as we have expanded in North America, Mexico, Europe, Asia, South America and the EMEA. Miramar has created over $300 Million in additional global retail sales for our ELLE™, ELLE Decor, ELLE Home and ELLE Garden and furniture brands. We’re very excited about our recent global deal together with Li & Fung for ELLE Decor, the largest supply chain manager in the world .”
“ Working with Miramar on our Spalding® King of the Beach®, Queen of the Beach™, King of the Court® and Queen of the Court™ partnerships and creating our ‘grass roots tour,’ with over 1,000 events and 75 stops in the US for 2016 has been very rewarding and exciting . We’re looking forward to great things in 2017 and beyond and have just renewed our license agreement for another 3 years.”
“ Miramar stepped in and took over, delivering one of the largest transactions ever in the history of our industry with Kohl’s Department Stores for our Tony Hawk® Clothing brand. We couldn’t believe it when it was done. ”